However, users can also open this file format on smartphones, tablets, and computers. This is an ebook file type designed for the Kindle, an e-reader device by Amazon. Newer Kindle formats are based on the original MOBI file types. While the format has some limitations, such as not supporting audio or video, it supports DRM, which protects copyrighted material from being copied for distribution or viewed illegally. However, the MOBI file extension remains a popular ebook format compatible across the major e-readers (except the Nook). The MOBI format originated from the Mobipocket Reader software, which was purchased by Amazon in 2005 but was later shut down in 2016. They're particularly helpful for viewing on smaller screens, such as smartphones and the Nook from Barnes and Noble. By that, I mean EPUB ebooks can "reflow" their text to adapt to various mobile devices and tablets, allowing the ebook's text to move on and off different pages based on the device's size on which a user is reading the ebook. This file type stands for "Electronic Publication," and is a more flexible ebook format. We'll talk more about how to save your ebook as a PDF later in this article. The "PDF" extension stands for "Portable Document Format," and is best for ebooks that are meant to be read on a computer (digital marketers, you'll want to remember this one). PDFs are likely the most well-known file type. Depending on your end-user, though, you might find a use for any of the following file types: PDF What ebook file format should you use?Įbooks can be saved in one of several formats. Got your free ebook templates? Ready to make an ebook? Great - let's get to it. And if you're worried about your lacking design skills, we’ve got you covered. In this post, we'll walk you through the ins and outs of creating an ebook by, well, creating an ebook. Moreover, with lead generation being the top goal for content marketing, ebooks are an essential part of a successful inbound marketing program. They're also easily searchable if the reader is looking for something specific.Ebooks are more accessible, giving readers the ability to increase font sizes and/or read aloud with text-to-speech.Otherwise, the digital format is environmentally friendly. The reader gets the choice to print the ebook out if they want to consume the information in a traditional physical format.Ebooks are incredibly portable and can be stored on many devices without any associated physical storage space.Perhaps more importantly, ebooks offer several advantages for your audience: You can embed links to other media in the ebook file, encouraging the reader to engage with your content further.They also have no associated shipping fees. After the initial creation of the ebook, you can distribute the file a multitude of times with no additional production cost.In some ways, ebooks have design capabilities like in-depth charts, graphs, and full-page images, which you may not be able to achieve on your blog.You can put it behind an opt-in or “gate,” incentivizing your website visitor to become a lead if they want the information.Unlike long-form printed publications purchased in-store or shipped, an ebook is immediately accessible whenever you’re ready to read.Here are some advantages ebooks offer content creators: Why in the world would you want to offer your readers an ebook? Is it even worth your time? Let's say, however, that you have a fantastic blog full of long-form content. Turning a profit, acquiring new customers, generating buzz, and becoming an industry thought leader are just a few advantages of this type of content. Your business benefits from publishing an ebook, too. Visual data that compliments the editorial content.In-depth digital content in an environment largely overrun with quick headlines and soundbites.Lead magnets come in many forms, but the ebook still reigns supreme. Although this is a snapshot of one publisher’s success, it speaks to a more significant movement toward digital content consumption among marketers. In 2021, ebook sales increased 38% for publisher HarperCollins, following a trend of increased revenue earnings for the company. In addition, they are often packaged as PDF documents so readers can share them.ĭownload HubSpot's 36 free ebook templates to create an ebook on PowerPoint, Google Slides, or Adobe InDesign. Ebooks are vital marketing assets with multiple digital 'pages' that delivers information to its reader. An ebook, short for ‘electronic book,’ is a digital form of a printed book designed to be read on devices like computers, tablets, or smartphones.
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